With nearly ten years in the industry, I'm probably best-described as an 'all-rounder' when it comes to marketing and communications. I've worked in a number of different roles over the years which has meant I've developed a wide-ranging skillset which includes significant experience in video & audio content creation, social media management, PR, SEO, PPC and content management.
In addition to my practical experience, I also have a wealth of academic knowledge to call upon, as I hold a BA(Hons) in Broadcast Journalism from the University of Huddersfield and an MA in Media & Public Relations from the University of Leicester.
Brands I've Worked With
Over the course of my career I've been fortunate to work with a number of brands, either directly or as a result of my time in digital marketing agency environments. These brands include...
Bennetts British Superbike Championship
Having been a fan of the Bennetts British Superbike championship for many years, when working for one of my previous employers, Number1Plates, I was able to secure a sponsorship deal with BSB race winner Dan Linfoot. This gave the business unrivalled access to Dan, and I was able to create a range of content including behind-the-scenes social media posts, videos, blogs, press releases and photographs for use across Number1Plates' platforms. You can find examples below:
Number 1 Plates & Dan Linfoot: Sponsorship Press Release - Local Press (Wharfedale Observer), Regional Business Press (TopicUK), Motorsport Press (Superbike News).
My involvement with Number1Plates and Linfoot during the 2021 season kick-started my continued involvement in the BSB paddock and since then I have been involved with several teams and riders, taking photographs, creating videos, generating social media content and even developing sponsorship brochures.
